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Overlooked: Obama Launches "Fight The Smears" Site — Jun 17th 2008

By Dakota Smith



The modern age calls for modern political tools. Last week, Democratic presidential nominee Barack Obama's campaign launched a new website solely dedicated to debunking untruths about his life. Called Fight The Smears, the site is laid out in a clean, simple style: it lists each rumor, then neatly debunks it. Example:

LIE: Barack Obama won't put his hand over this heart during the Pledge of Allegiance

TRUTH: View video of Barack leading The Pledge of Allegiance in the United States Senate

Here's the video of Obama communications director Robert Gibbs talking about the site:



Granted, addressing rumors is nothing new for the Obama camp. Previously, the campaign has used a different site, Fact Check Obama, to counteract untruths. But this new site is far more aggressive than its predecessor. And according to some news outlets, this is exactly not the tactic to take. According to Salon, conventional wisdom states that the best way to counteract a negative, rumor-filled attack is to ignore it. The Salon piece also takes the layout of the new site to task. Listing the smear first, says one expert, is a dicey tactic, "which often causes people to later misremember the lie as true."

Not so, says Drew Westen, author of The Political Brain, speaking on Good Morning America. "That is one of the biggest fallacies in politics--that if you respond to an attack, you are somehow dignifying it," he argued. "The reality is that if you don't respond to an attack, what you're allowing the other side to do is to shape the associations people have to your candidate. If you don't offer any counter-association, they come to believe those things. And those things will stick."

While Monicachenoa never got back to NewsQuake on what interested her about the story, look what was submitted to the site last night by IslandDog: "More Obama Lies: He was A Muslim." Now that Obama's site is up and running--and has debunked this very assertion--is this a case of ignorance or deliberate rumor-mongering?

Story: Obama site to debunk rumors
User: Monicachenoa


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